Slalom | Google Cloud Next
At Google Cloud Next 2023 in San Francisco, thousands gathered to explore Google Cloud's latest updates. As a partner, Slalom had a vibrant booth, highlighting our capabilities and mission. I played a pivotal role in booth design and crafting compelling social assets to promote the event.
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In recent partner events, Slalom's objective has been to enhance brand recognition and communicate the full extent of its capabilities. I took our H1 theme, 'Better Tomorrow for All,' and designed a booth that not only showcased our brand refresh but also promoted our H1 campaign. The integration of paths, icons, and Slalom team members helped us maintain a consistent look and feel, driving our message forward.
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Lead Designer
Creative Director - Ted Zahn, Copywriter/Content Strategist - Susan Coleman
Established a Canva social template repository to help the Slalom marketing team promote the event and speaker sessions.
Designed header and thumbnail graphics for Slalom.com articles, visually linking back to Slalom | Google Next Event materials.