Slalom | Aws Migration & Modernization
As a designer on the global partner marketing team, It is my job to visually showcase our collaborative effort with Slalom and AWS in the realm of cloud migration. Our design work brings to life the essence of a seamless transition to the cloud. Dive into two beautifully crafted e-books that not only inform but also visually captivate, breaking down the intricate world of migration and modernization.
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I initiated the project by crafting two insider guides on cloud migration and modernization. To engage our audience effectively, we envisioned a traveler's guide to the cloud. Leveraging Slalom's revamped design elements, we designed maps, luggage tags, and intersecting paths. These elements not only narrated the story but also accentuated distinct brand colors, ensuring clear division between each guide.
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Lead Designer
Creative Director - Ted Zahn, Art Director - Andrew Damon, Copywriter/Content Strategist - Lily Hicks
Using Slalom's custom CMS, I built the Migration & Modernization article page and created custom header and thumbnail graphics to support the content.
Individually branded LinkedIn social assets were created to promote the Slalom.com article page and e-book downloads.
Virtual backgrounds were designed to support Slalom's global Roundtable discussions on industry-specific cloud topics.